The Music Business
- Module Code:
- Unit value:
- Taught in:
- Term 2
A look at issues of relevance to the contemporary music world, from control and ownership through to consumption and promotion. Issues relevant to Asia and Africa will be coupled to European and American examples to develop an understanding of music in a global context. Taught through seminars, with student participation expected.
Topics may include:
- Music as propaganda;
- audiences and concert-going;
- composers and maestros;
- musicology and musical canons;
- musicology vs ethnomusicology;
- marketing and the web;
- the rise of “world music”;
- “world music” in education;
- the Western impact on world music;
- ideology and genre in pop music.
Objectives and learning outcomes of the module
By the end of the course, students will have gained an understanding of how the music business works. They will also have gained insights into the operation of copyright, censorship, distribution, canons, concerts and scholarship. They will have learnt about both the dominant European and American industry based in Europe and America, and have an overview of how the industry operates elsewhere in the world, including in Asia, the Middle East, and Africa.