SOAS University of London

New markets and prospects in East Africa to be addressed at SOAS event

31 October 2013

‘Doing Business in East Africa’, hosted at SOAS, University of London, will explore the opportunities and address the challenges of creating or growing a business in East Africa.

Taking place on 6 November at 9am until 5pm in the Brunei Building, this one-day event, organised by the Centre of African Studies at SOAS and AFFORD UK, brings together those who have made a successful business and those who are just starting out, to share experiences and knowledge, and turn East Africa's potential into a reality.

New markets and prospects will be explored, and mentoring, business advice and guidance on funding will be provided. The barriers to entry, regional future planning, personal experiences, disrupting the status quo, East Africa Chamber of Commerce, agriculture, health, IT and communication, and tourism will also be discussed. 

International speakers include Hirut Zemene Kassa, Minister Counselor, Trade and Investment, Embassy of the Federal Democratic Republic of Ethiopia; Patrick Gihana-Mulenga, Commercial attaché, Rwanda High Commission; Dr Titilola Banjoko, Africa Recruit and Frank Matsaert, Trade Mark East Africa.

Chair of CAS, Dr Mike Jennings said: “Having long been neglected, foreign investors have increasingly over the past decade seen the remarkable economic growth in East Africa, and realised the potential for investment that exists. All acknowledge that the solution to poverty and insecurity across Africa lies in the creation of decent jobs by business and industry, enabling people to gain secure incomes and plan for their and their children's futures.

“But, for both local and foreign investors, significant barriers exist in building sustainable businesses across East Africa: excessive bureaucracy, slow (and sometimes impartial) justice systems, corruption and poor infrastructure. Nonetheless, despite these obstacles, business people and investors are not only seeing great potential in the region, but making that potential a reality; and through that contributing to the economic and social development of East Africa.”

To view the full programme visit the webpage. Booking is required. Students - £25, Standard ticket - £40.