SOAS University of London

Centre for Global Media and Communications

Massimiliano Fusari

Laurea (Venice), MA (London), PhD (Exeter)
  • Overview
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Massimiliano Fusari
Centre for Global Media and Communications

Senior Teaching Fellow

Dr Massimiliano Fusari
Email address:
SOAS University of London
Thornhaugh Street, Russell Square, London WC1H 0XG
Russell Square: College Buildings
Academic Support Hours:
By appointment during the term


For the last 20 years, I have been working on visual media production and multimedia public dissemination with a devoted attention to the Muslim world, using the photojournalist expertise I gathered from Morocco to China to continuously refine my academic research.

I assessed IRNA's news coverage of the then-unknown Taliban in my Laurea dissertation (Venice: 1999).  The outcome granted me a bursary to come to SOAS for my MA in Anthropology of Media (London: 2001).  In 2002 I started my career as a professional photojournalist and multimedia consultant for news agencies and UN bodies. After a series of funded collaboration with IOM and UNESCO, I went back to University to contextualize the practice-derived approach I have been devising over the previous years.  My PhD case study on the Hawzas, the Shi'a seminaries of Syria and Bahrain, was further supported by a British Academy Research Grant and widely disseminated through a series of photographic exhibitions in the UK. Through my PhD I have finalized two theoretical models, the Meta-Image and Public Communication 2.0, which I am applying for today’s digital cultures of multimedia storytelling and multi-audience production.  

You can explore some of my recent collaboration on my website, and a more detailed professional profile on LinkedIn.


I focus on the nexus between theory and practice in the contemporary cultural industries.  My 15 years as a professional photojournalist and multimedia consultant have been critically questioning the so-called 'visual turn' to invite a more sensorially driven approach on contemporary multimedia production, digital dissemination and interactive engagement.  My established expertise as analyst on and practitioner in the Muslim world supports my theoretical research by modelling wider framework for the specific needs of the Middle East region.  

More in detail, I draw on analytical contributions from philosophy, media and communication, anthropology and the arts to investigate the object ‘photograph’ and, upon that, challenge the notion of both the still and the moving image.  Following-up on the impact of current multimedia processes, I question the extent to which the image might be approached as a self-reliant communicative tool, and whether it should ‘represent’ or ‘interpret’ reality: this allows me to contextualise the representation alongside its media dynamics, and articulate a theoretical framework on contemporary visual cultures to be applied to the interpretation of today’s Middle Eastern socio-cultural and political societies.

My current academic focus is on how different media platforms might reach diverse audiences to maximize social impact; in the tradition of engaged photojournalism I rely on all available media to work on public awareness, from exhibitions to academic publications, magazines, online platforms, and open workshops.



Visual Cultures, Digital Research, Contemporary Communication of the Muslim World, Theory And Practice of the Visual, Photography, Interactive Online Platforms, Visual Politics, Public Communication of Islam


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Available for
  • Radio
  • Press
  • Briefings
  • Special Study Programmes
  • TV
  • Short Term Consultancy
  • Long Term Consultancy
Regional Expertise
  • Near and Middle East
Country Expertise


Authored Books

Fusari, Massimiliano (2013) Essays In Contextualising Theories. Saarbrucken: Lambert.

Fusari, Massimiliano (2013) Cyber-Space Vs. Cyber-Realities. Saarbrucken: Lambert.


Fusari, Massimiliano (2012) 'Montage and Aesthetics In The Visual - In Search Of A Practice-Based Epistemology'. Visual Communication, (11) 1, pp 78-89.

Fusari, Massimiliano (2009) 'Forms of closure and of cultural hegemony in Not without my daughter'. Journal of Oriental Studies, (1), pp 115-140.

Book Chapters

Fusari, Massimiliano (2015) 'Audiencing YouTube: What Politics Of Representation For Tourism In Qatar?'. In: Spiess, Andy and Al-Mubarak, Faisal and Weber, Alan, (eds.), Tourism Development in the GCC States. New York: Springer. [Forthcoming]

Fusari, Massimiliano (2015) 'Which Visual Transmission Of Knowledge For A Hawza Transmission of Knowledge?'. In: Gleave, Robert, (ed.), Knowledge and Authority in Shii Islam. London: I.B.Tauris.

Fusari, Massimiliano (2011) 'Epistemological Fragments - The Structuralistic/Post-Structuralistic Issue'. In: Filippi, GianLuigi, (ed.), L’uomo in Oriente. Venice: Cafoscarina, pp 239-248.


This list was last generated on Friday, 19th October 2018, 02:26 Europe/London.