SOAS University of London

School of Finance and Management

Dr Helen Macnaughtan

BA (Waikato) MA PhD (London)
  • Teaching
  • Research
  • Expertise
  • Publications


Helen Macnaughton
School of Finance and Management

Senior Lecturer in International Business and Management (Japan)

SOAS Japan Research Centre (JRC)

Chair, Japan Research Centre / Co-Editor, Japan Forum, the official journal of the British Association for Japanese Studies (BAJS)

SOAS Food Studies Centre

Member, SOAS Food Studies Centre

Dr Helen Macnaughtan
Email address:
020 7898 4530
SOAS University of London
Thornhaugh Street, Russell Square, London WC1H 0XG
Russell Square: College Buildings
Office No:
Academic Support Hours:
Wednesday 1-3


Helen joined SOAS in 2002 and lectures on economic, business, labour and HRM issues in contemporary Japan (and within a broader East Asian context). Her research interests focus on a broad range of topics relating to gender issues and employment in Japan.


Modules Taught
PhD Students supervised
  • Emma Horsley-Heather, NHK's children's broadcasting and its effect on Japanese identity and homogeneity
  • Kanji Kitamura, Toward a Theory of Cultural Untranslatability with Application to Japan, UK and USA Cross-cultural Business Management and Beyond
  • Michiko Suzuki, History of Disaster, Recovery, and Humanitarianism: The Japanese Red Cross Society in the Modern World, 1877-1945


  • Japanese economic and social history
  • Japanese business and consumer history
  • Gender and Employment in Japan
  • Corporate history of sport in Japan


For help in contacting SOAS academics and advice on services to business and the community, please contact SOAS Enterprise on +44(0)20 7898 4837 or email
For all press and media enquiries please call +44 (0)20 7898 4135 or email

Available for
Regional Expertise
  • East Asia
Country Expertise
  • Japan
  • Japanese


Authored Books

Macnaughtan, Helen (2005) Women, Work and the Japanese Economic Miracle: the Case of the Cotton Textile Industry, 1945-1975. London: Routledge Curzon.


Macnaughtan, Helen (2020) 'From the Witches of the Orient to the Blossoming Sevens: Volleyball and Rugby at the Tokyo Olympics'. Japan Focus: The Asia Pacific Journal, (18) 4.

Macnaughtan, Helen (2015) 'Is Abe’s womenomics working?'. East Asia Forum [Online].

Macnaughtan, Helen (2015) 'Womenomics for Japan: is the Abe policy for gendered employment viable in an era of precarity?'. The Asia-Pacific Journal, (13) 13, pp 4302.

Macnaughtan, Helen (2015) 'Abe's Womenomics needs to include men too'. East Asia Forum.

Macnaughtan, Helen (2014) 'The Oriental Witches: Women, Volleyball and the 1964 Tokyo Olympics'. Sport in History, (34) 1, pp 134-156.

Macnaughtan, Helen (2013) 'The Life and Legacy of Kasai Masae: the Mother of Japanese Volleyball'. Harvard Asia Quarterly, (15) No.3/4, pp 38-46.

Macnaughtan, Helen (2012) 'An interview with Kasai Masae, captain of the Japanese women's volleyball team at the 1964 Tokyo Olympics'. Japan Forum, (24) 4, pp 491-500.

Book Chapters

Macnaughtan, Helen (2019) 'Gender and the Workplace'. In: Coates, Jennifer and Fraser, Lucy and Pendleton, Mark, (eds.), The Routledge Companion to Gender and Japanese Culture. London: Routledge.

Macnaughtan, Helen (2016) 'Jōki no Chikara, Shōhisha no Chikara - Josei, Suihanki, Katei Yōhin no Shōhi'. In: Francks, Penelope and Hunter, Janet, (eds.), Rekishi no Naka no Shōhisha: Nihon ni okeru shōhi to kurashi 1850-2000. Tokyo: Hōsei Daigaku Shuppan-kyoku, pp 85-113.

Macnaughtan, Helen (2012) 'Building up Steam as Consumers: Women, Rice Cookers and the Consumption of Everyday Household Goods in Japan'. In: Francks, Penelope and Hunter, Janet, (eds.), The Historical Consumer: Consumption and Everyday Life in Japan, 1850-2000. Basingstoke: Palgrave Macmillan, pp 79-104.

Hunter, Janet and Macnaughtan, Helen (2010) 'National Histories of Textile Workers: Japan'. In: van Voss, Lex Heerma and Hiemstra-Kuperus, Els and van Nederveen Meerkerk, Elise, (eds.), The Ashgate Companion to the History of Textile Workers, 1650-2000. Farnham, Surrey: Ashgate Publishing Ltd.

Hunter, Janet and Macnaughtan, Helen (2010) 'Gender and the Global Textile Industry'. In: van Voss, Lex Heerma and Hiemstra-Kuperus, Els and van Nederveen Meerkerk, Elise, (eds.), The Ashgate Companion to the History of Textile Workers, 1650-2000. Farnham, Surrey: Ashgate Publishing Ltd.

Macnaughtan, Helen (2006) 'From ‘Post-war’ to ‘Post-Bubble’: Contemporary Issues for Japanese Working Women'. In: Matanle, Peter and Lunsing, Wim, (eds.), Perspectives on Work, Employment and Society in Japan. Basingstoke: Palgrave Macmillan.

MacNaughtan, Helen (2005) 'Managing Female Textile Workers: an industry in transition, 1945-1975'. In: Hunter, Janet and Storz, Cornelia, (eds.), Institutional and Technological Change in Japan's Economy: past and present. New York, NY: Routledge.

Opinion Pieces / Media / Blogs

Macnaughtan, Helen (2020) Japan, the Olympics and the COVID-19 pandemic.


Macnaughtan, Helen (2019) 'Can Sporting Mega-Events bring change to Japan?'.


This list was last generated on Friday, 23rd July 2021, 20:50 Europe/London.