Centre for Creative Industries, Media and Screen Studies

Dr Lois Barnett

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Centre for Creative Industries, Media and Screen Studies Postdoctoral Research Associate
Email address
Thesis title
An Investigation of Audience Responses To and Motivations for the Use of Western-Inspired Costume in Japanese Cinema (1923-39)
Internal Supervisors
Dr Griseldis Kirsch & Dr Isolde Standish


Lois Barnett was awarded her PhD by SOAS in 2020, funded by the Great Britain Sasakawa Foundation and the British Association for Japanese Studies. She also holds a BA in Japanese Studies and an MA in Global Cinemas and the Transcultural, both from SOAS. Her work examines the interaction between the consumer-as-audience-member and Japan's transnational film and fashion industries, taking an interdisciplinary approach which considers the role of dress and the cinema in articulating modernity. Themes appearing in her work include the Modern Girl and Modern Boy, the effect of the onset of sound cinema on costume in the Japanese cinema and the role of body image in marketing sportswear onscreen in the 1930s.

Lois is working on a monograph due to be published with Edinburgh University Press in Autumn 2022 (Working Title “Film and Fashion in Japan 1923-39: Consuming the “West”) based on her thesis.

Contact Lois